YumShare

A social platform that connects friends through their favourite places to eat, from the brand and design system to every screen of the beta.

Role: Product Designer, part time
Period: May 2023 — Jul 2024
Location: Berlin
Platform: Mobile & website

YumShare place detail with friends’ recommendations

YumShare map of favourite places in Berlin

Overview

Everyone has a list of places they truly love: the spot they go to every week, the café for a craving, the restaurant for a special night. On YumShare that list becomes your YumList. Friends explore each other’s recommendations for restaurants, cafés and venues across cities, and save the ones they want to try.

Mobile & web
Brand identity
AI

What I did

Developed the complete design system and end-to-end designs for mobile and desktop.
Designed intuitive flows for discovering, saving and sharing favourite places.
Designed the Y symbol logo and visual identity for the beta launch.
Worked with the AI team to integrate YumGPT, an AI-powered recommendation feature.
Ran usability tests and folded user feedback into ongoing iterations.

Welcome screen of the YumShare beta — Onboarding and discovery: friends’ favourite places on a map and in a list.

Map of YumPlaces in Berlin — Onboarding and discovery: friends’ favourite places on a map and in a list.

Café detail with friends’ recommendations — Place details show why friends love a spot and what to order, next to the practical info.

Café detail with opening hours and contact — Place details show why friends love a spot and what to order, next to the practical info.

The Y symbol I designed for the brand and the beta launch.

Next project

Pet Printed

YumShare

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